BABYMONSTER’s “DESERVE” music video surpassed 100 million YouTube views on November 4 at approximately 1:57 a.m. KST, about 11 days and 13 hours after its October 23 release. The milestone was faster than the group’s previous record with “CHOOM,” making “DESERVE” the fastest 2026 K-pop group music video to reach the mark. YG Entertainment said the video is BABYMONSTER’s 14th official music video to pass 100 million views.
