MBC reported that so-called โExcel broadcastsโ rank viewers by donation totals while performers offer increasingly provocative acts in return for money. A former worker said studios sometimes enter fake donations to trigger competition, while YouTube allows separate payments beyond Super Chat with no stated upper limit in the report.
Parents have posted that elementary school children sent large sums, and children have also copied provocative content in short videos. With age restrictions often absent, the report points to a regulatory gap involving sexualized content, payment safeguards and platform monitoring.