Samsung Electronics has unveiled a 30-model intelligent eyewear lineup developed with Google, Gentle Monster and Warby Parker, intensifying competition with Meta in AI-enabled glasses. The glasses use Googleโ€™s Gemini with built-in cameras, microphones and speakers, allowing users to ask about nearby objects, translate foreign-language menus, receive map guidance and summarize whiteboards into Samsung Notes.

Samsung plans to launch 16 Gentle Monster models in South Korea next month, with reported prices of 650,000 to 700,000 won, while the company also highlights photo capture, voice commands and privacy protections. The lineup places conversational AI and hands-free phone functions inside fashion-oriented eyewear rather than treating the product as a standalone camera.